The Obtain: Neuralink’s greatest rivals, and the case for phasing out the time period “consumer”


On this planet of brain-computer interfaces, it could actually appear as if one firm sucks up all of the oxygen within the room. Final month, Neuralink posted a video to X exhibiting the primary human topic to obtain its mind implant, which will probably be named Telepathy. The recipient, a 29-year-old man who’s paralyzed from the shoulders down, performed pc chess, transferring the cursor round together with his thoughts.

Neuralink’s announcement of a first-in-human trial made a giant splash not due to what the person was capable of accomplish—scientists demonstrated utilizing a mind implant to maneuver a cursor in 2006—however as a result of the know-how is so superior.

However Neuralink isn’t the one firm creating brain-computer interfaces to assist individuals who have misplaced the power to maneuver or communicate. Learn on to try a number of the corporations creating mind chips, their progress, and their totally different approaches to the know-how.

—Cassandra Willyard

This story is from The Checkup, our weekly well being and biotech publication. Enroll to obtain it in your inbox each Thursday.

It’s time to retire the time period “consumer”

Folks have been known as “customers” for a very long time; it’s a sensible shorthand enforced by executives, founders, operators, engineers, and traders advert infinitum.

Usually, it’s the proper phrase to explain individuals who use software program: a consumer is greater than only a buyer or a client. Generally a consumer isn’t even an individual; company bots are identified to run accounts on Instagram and different social media platforms, for instance.

However “customers” can be unspecific sufficient to refer to simply about everybody. It could possibly accommodate virtually any massive concept or long-term imaginative and prescient. We use—and are utilized by—computer systems and platforms and corporations. Although “consumer” appears to explain a relationship that’s deeply transactional, most of the technological relationships by which an individual can be thought-about a consumer are literally fairly private. That being the case, is “consumer” nonetheless related? Learn the complete story.

—Taylor Majewski

This story is from the following journal concern of MIT Expertise Evaluation, set to go reside on April 24. If you happen to don’t already, join now to get a replica when it lands.

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